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Branding Strategies for Startups

November 17 @ 1:00 pm - 2:00 pm


November 17
1:00 pm - 2:00 pm
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“If you don’t give the market the story to talk about, they’ll define your brands’ story for you.” The branding expert David Brier described the importance of branding perfectly. Good branding is crucial to effective marketing and will make your startup stand out in a crowded field. In this online workshop, we will go over the foundation of brand building and its key elements for very early stage startup founders.

This is the 3rd out of 8 workshops in the 2021 Queens StartUP Competition Program. This workshop is open to everyone. You do not need to be a StartUP participant to take this workshop. However, if you’re looking to participant in the 2021 StartUP program, you are required to take minimum four workshops in order to be qualified to compete and an opportunity to win 10,000 grant award. Learn more at: Queensstartup.org.

QEDC hosts the Queens Women's Business Center. QEDC encourages all women to participate in this and all other QEDC programs.

The Queens Women's Business Center is Funded in part through a Cooperative Agreement with the U.S. Small Business Administration (SBA). Reasonable accommodations will be made for persons with disability if requested at least two weeks in advance.

This program is supported in part through funding from Empire State Development.

This program is supported in part through funding from the office of the Queens Borough President.


As a non-profit, QEDC needs donations in order to keep serving our community. If you would like to make a tax-deductible contribution, please click the button below.